Arts &
Entertainment:
Use Online PR to Create Widespread Publicity
Tuesday, October 28, 2008 2:00pm Eastern Time
Use Online PR to Create Widespread Publicity
Tuesday, October 28, 2008
2:00pm Eastern Time
You don’t need to spend big money to get your news in front
of millions of people.
Learn how to generate attention-getting publicity with an
online approach to PR.
Join Bob Baker from TheBuzzFactor.com, and
Don Lichterman, Founder of Sunset Records to discover powerful, cost
effective ways to increase visibility, connect with fans and generate income.
Get educated without leaving your desk! Join PRWeb for an
hour-long webcast:
Danny Chait’s The New Surreal has announced they will
play a very special show at The Alphabet Lounge, in New
York City, as part of this year's CMJ Music Festival, on
Thursday, October 23.
Don Lichterman, the head of Sunset Records confirmed
today that The New Surreal will participate at CMJ’s
Festival this month in New York city. The New Surreal
will showcase the debut self titled album, which was
released to stores on August 19. In addition to playing
live shows on the east coast in support of the new CD,
Danny and the band contuinue to do live radio interviews
in those cities.
Other bands and artists that have been scheduled to play
CMJ are Broken Social Scene, Deerhoof, Beach House, Jay
Reatard, Lee “Scratch” Perry, A Place to Bury Strangers,
Gang Gang Dance
and
Juliana Hatfield. This year's CMJ
festival, runs this month from October 21-25.
Independent record label Sunset and renowned Nashville
based CBuJ Entertainment have signed an exclusive
distribution deal for video and audio recordings from
the Sunset Records Label Group catalog.
Based in Nashville, CBuJ is known for distributing hit
music all over the world with top recording artists as
the Kentucky Headhunters, Joe Ely, Marc Chestnut, the
Jazz Crusaders, Patsy Cline, It’s A Beautiful Day,
Buckethead and more (www.CBuJ.com). Sunset’s catalog
will add its great mix of new recordings along with its
special markets titles realized by the label over the
last three years.
Sunset has been expanding its distribution all year. "I
was closing our manufacturing deal with Morris Beegle
(P&D/Hapi-Skratch) and he mentioned that he worked with
John Burns (President of CBuJ). I agreed to terms that
day,” says Don Lichterman, the head of Sunset. "You
cannot find better sales people in our industry,"
Lichterman says about CBuJ’s staff. CBuJ accounts for the
orders and sales of hundreds of millions of records with
125 years of combined major-record label and worldwide
music distribution experience to offer Sunset.
CBuJ was originally started to provide distribution to
independent labels representing various music genres.
Sunset Records is expected to release new projects every
month over the next year that include RichTaste, Kapital
A in the 4th quarter, and Lichterman also says to expect
more “special markets, licensed material, Home Videos
titles and even some new artists to be released in the
last quarter this year.” Sunset’s expansion this year
includes all of the Sunset’s manufacturing and
distribution.
Sunset’s upcoming releases by Kapital A and Richtaste
already have initial orders at retail, and Kapital A
created the Theme Song for the American Indoor Football
Association (AIFA). Richtaste will officially release
their first single, "Good Days Are Gone," to radio this
week. The album is scheduled for release on September
23. Kapital A is a releasing Why Not on November 4th
with the AIFA Theme Song used as a promotion with the
new CD. And, currently, The New Surreal’s “We Got Time”
is all over Hot AC Radio and the song is featured on
CMJ’s web site this month. The entire Sunset records
label group is named sixty-eight (68) times on the
initial 51st Grammy Nominations Ballot. The label now
boasts to having sixty two (62) titles in stores all
over the world.
WPKN radio host / programmer Larry Stoler welcomed the
New York City singer-songwriter Danny Chait of The New
Surreal for an exclusive radio interview on Saturday.
The New Surreal plays this Saturday, September 13th
for a very special live show at the world famous
Acoustic Café. The New Surreal’s “We Got Time” from the
self titled CD was featured at CMJ.com and the New Music
Weekly. They have also been added to the ballot
nomination for the Grammy Awards.
(Larry) Stoler says, “Turning our audience on to new
music is a very important part of the mission of WPKN &
WPKM.” The stations are listener supported and located
in college towns in Connecticut and on Long Island. The
stations cover much of the Connecticut, Long Island, NY,
southwestern parts of Massachusetts and parts of Rhode
Island.
The Acoustic Cafe has recently won "Best Place to hear
Local Music", "Best Open Mic", and "Best Place to Hear
Alternative Music" by Fairfield County Weekly's reader
poll. The New Surreal told the WPKN listeners in
Connecticut about the special show at 9PM on Saturday
(September 13). Danny and his band will bring live music
from the critically acclaimed and top selling Indy debut
CD with Sunset Records.
Don Lichterman, the head OF Sunset Records says, “Danny
told me about the show Friday afternoon and I quickly
contacted Phil Bowler (Music Director) who have always
been into breaking new music.” Danny did the call in
with programmer Larry Stoler on Saturday at 4PM to
discuss the debut CD that is selling great at retail and
the very special show this weekend at the Acoustic Café.
“The response to The New Surreal (self Titled debut CD)
has been incredible at radio, press and people in the
industry, Lichterman says about the recently released
CD. “We are trying to schedule the band with CMJ for the
band to play at the convention next month and the band
has radio play all over New England, Upstate New York,
Northern California every week,” Lichterman continues
about The new Surreal. The label not only has radio
interviews in place for The new surreal, (Don)
Lichterman has CD giveaways internationally in Australia
and in the Northwest part of the United States.
